Big Star Copywriting

5 great duplicate content checkers

Duplicate content checkers - Shows a magnifying glass looking at a city

Duplicate content is an SEO no-no. It confuses search engines, leaving them unable to figure out which pages to prioritise in the rankings. It’s likely to deter potential customers as well. If a quick Google search results in pages and pages of very similar or the same content, you’d be pretty frustrated too. But there […]

Online Copyright Law – the Complete Guide

In the world of the printed word, copyright is well established and quite clearly defined – copyright is automatically assigned to the creator of a piece of work, unless they have signed that copyright over to another party. Any unlicensed and unauthorised use of that work is considered an infringement of copyright and the original […]