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		<title>Use SEO copywriting to improve team pages</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriter-2/seo-copywriting-improves-team-pages.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriter-2/seo-copywriting-improves-team-pages.html#comments</comments>
		<pubDate>Mon, 14 May 2012 12:22:56 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting agency]]></category>
		<category><![CDATA[SEO copywriting]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1652</guid>
		<description><![CDATA[SEO copywriting techniques help get 'team pages' contributing to website traffic by focussing the writing on something other than the CVs of the people.]]></description>
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		<title>Why your mum/spouse/friend might be a poor judge of copywriting</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriter-2/poor-judges-copywriting.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriter-2/poor-judges-copywriting.html#comments</comments>
		<pubDate>Mon, 07 May 2012 14:09:38 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
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		<category><![CDATA[Copywriting Services]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1645</guid>
		<description><![CDATA[You paid a pro copywriter to create some great sales copy for your business, now you want some outside input. Who do you turn to? Find out why someone close to you might be the wrong choice.]]></description>
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		<title>Get your copywriter into bed with your customers</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriter-2/get-your-copywriter-into-bed-with-your-customers.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriter-2/get-your-copywriter-into-bed-with-your-customers.html#comments</comments>
		<pubDate>Mon, 30 Apr 2012 12:32:05 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[Copywriting Tips]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1641</guid>
		<description><![CDATA[What keeps your customers awake at night and how your product can help them is great emotional food for copywriters. ]]></description>
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		<title>The copywriter&#8217;s paradox: short copy takes longer</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriter-2/the-copywriters-paradox-short-copy-takes-longer.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriter-2/the-copywriters-paradox-short-copy-takes-longer.html#comments</comments>
		<pubDate>Mon, 23 Apr 2012 11:02:58 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[Copywriting Tips]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1635</guid>
		<description><![CDATA[The gift of the copywriter is the ability to take a lot of information and pack it down into a small space. However, this gift also requires something in return: Time.]]></description>
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		<title>Focus! Stop being a generic web copywriter</title>
		<link>http://www.bigstarcopywriting.com/blog/web-copywriter/focus-stop-being-a-generic-web-copywriter.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/web-copywriter/focus-stop-being-a-generic-web-copywriter.html#comments</comments>
		<pubDate>Mon, 16 Apr 2012 11:42:00 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[web copywriter]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1630</guid>
		<description><![CDATA[Just because many audience segments visit a website doesn't mean the web copywriting has to be generic! It is possible to speak separately to each segment all on the same page.]]></description>
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		<title>Why copywriters must get comfortable with negativity</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriter-2/why-copywriters-must-get-comfortable-with-negativity.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriter-2/why-copywriters-must-get-comfortable-with-negativity.html#comments</comments>
		<pubDate>Mon, 09 Apr 2012 10:50:01 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[web copywriter]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1625</guid>
		<description><![CDATA[New copywriters are told to avoid negatives and focus on positives in their writing. Yet, some of the best attention-grabbing techniques are completely negative.]]></description>
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		<title>2 sure-fire editing techniques every web copywriter must know</title>
		<link>http://www.bigstarcopywriting.com/blog/web-copywriter/2-sure-fire-editing-techniques-every-web-copywriter-must-know.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/web-copywriter/2-sure-fire-editing-techniques-every-web-copywriter-must-know.html#comments</comments>
		<pubDate>Mon, 02 Apr 2012 08:53:00 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[web copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting agency]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1621</guid>
		<description><![CDATA[Whether you're a lone web copywriter or part of a larger team, these techniques will help you improve the quality and the tone of your copywriting.]]></description>
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		<title>Is your web copywriter faking it?</title>
		<link>http://www.bigstarcopywriting.com/blog/web-copywriter/is-your-web-copywriter-faking-it.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/web-copywriter/is-your-web-copywriter-faking-it.html#comments</comments>
		<pubDate>Mon, 26 Mar 2012 10:37:09 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[web copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[web copywriting]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1613</guid>
		<description><![CDATA[If your web copywriter lacks real experience with the product or service, they're really just faking it.]]></description>
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		<title>Are you taking advantage of headline formulas used by pro copywriters?</title>
		<link>http://www.bigstarcopywriting.com/blog/copywriting-tips/headline-formulas-pro-copywriters.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/copywriting-tips/headline-formulas-pro-copywriters.html#comments</comments>
		<pubDate>Mon, 19 Mar 2012 11:48:19 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[Copywriter]]></category>
		<category><![CDATA[Copywriting Tips]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[web copywriter]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1606</guid>
		<description><![CDATA[Copywriters have spent years refining the winning formulas for headlines. Learn what two of them are and why they work.]]></description>
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		<title>Hyperlink tips from a web copywriter</title>
		<link>http://www.bigstarcopywriting.com/blog/web-copywriter/hyperlink-tips.html</link>
		<comments>http://www.bigstarcopywriting.com/blog/web-copywriter/hyperlink-tips.html#comments</comments>
		<pubDate>Mon, 12 Mar 2012 12:04:13 +0000</pubDate>
		<dc:creator>BigStarCopywriting</dc:creator>
				<category><![CDATA[web copywriter]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[Copywriting Tips]]></category>
		<category><![CDATA[web copywriting]]></category>

		<guid isPermaLink="false">http://www.bigstarcopywriting.com/blog/?p=1600</guid>
		<description><![CDATA[Write better links with these tips from our web copywriter.]]></description>
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