A good copywriter can be worth their weight in gold. There are 5 reasons why using a good web copywriter NOW should be an essential consideration.
The literary world is a strange one, terraced by varying degrees of acceptability whereon published authors look down with disdain upon mere journalists, and journalists return the compliment by looking down upon the lowest of the low – the web copywriter. Writing commercial copy is often seen as ‘bread and butter’ work – enough to … Read More
Having your beautifully crafted copywriting rejected by a client is always a bitter pill to swallow. But before you scowl at the rejection email and blame everyone else except yourself, this could be a good time to ask yourself why your copywriting was rejected. It didn’t follow the brief Whether you’re a print or web copywriter, … Read More
One of the hardest things to achieve as a web copywriter is getting the tone of the work right. Often, a freelance copywriter will produce a piece of work they think is absolutely perfect, only to have it rejected by the client because the ‘tone’ is wrong. Affronted by this rejection, the web copywriter scratches … Read More