Whether you’re a property owner, estate agent, architect or builder, with so much competition it can be hard to penetrate online marketing channels and make yourself heard above the din. Hard, but by no means impossible, and the key is to employ search engine optimisation techniques – something a property copywriter can help you with. What is search engine … Read More
Google has recently unveiled a new search feature, and it’s something that business owners, marketers and online copywriters need to pay close attention to.
Google used to be entirely focused on reputable links, but could quality copywriting now get you better SEO results?
Google has announced their disapproval of pop-up ads on mobile sites promoting apps. So what other ways are there to draw people to your app?
If you’ve been taking SEO shortcuts to get ahead, here are three proactive ways to improve your rankings and ensure your site doesn’t get picked up by ‘the Penguin’.
Ensuring your SEO copywriting appeals to search engines has moved far beyond strategically placed keywords. Google’s Panda and Penguin updates, Quality Score and ‘dwell time’ along with countless other factors that the main search engines use to determine content quality, mean that site ranking ultimately lies in providing a good end-user experience. Specifically, SEO copywriters need to focus on … Read More
As our customers increasingly turn to iPads, smartphones and other mobile browsers, every web copywriter must consdier the look of their work as much as the message. This post offers some tips.
Our SEO copywriter explains how to choose better words to use in your links – both to and on your website – to benefit your readers and your SEO.
Every SEO copywriter needs to know which meta data tags to use, and how to write them well. Our SEO copywriter explains what you need to know, and what you can forget about when it comes to meta data and SEO.