Four rules for great online copywriting

17th August 2011SEO Copywriting, Web Copywriting

The Internet is unlike no other medium, and the way content is used is very different than what you’ll see in a book, a newspaper or a magazine. With these new ways of reading also come new ways of writing and creating content. So, what should a web copywriter be mindful of when producing content … Read More

What SEO can’t do

12th August 2010SEO Copywriting

SEO is an amazing way to get all that lovely traffic going, but there are things it can’t do. That’s where content comes into play.