Big Star Copywriting

Content Now Blog

Content strategy, digital marketing insights and industry trends

If your digital marketing results feel... off lately, you’re not alone. Across the board, marketers are seeing performance shifts they can’t fully explain. Organic traffic is dipping, cost-per-click is rising,…
Melissa | October 3, 2025
Let’s be honest - insurance is not the sexiest industry. It’s not…
Melissa | July 31, 2025
We all love to get away. From short staycations to longer overseas…
Melissa | June 30, 2025
The fashion industry is expected to be valued at $880.9 billion in…
Melissa | February 6, 2025
In healthcare, having an effective B2B marketing strategy is essential. Healthcare providers, medical technology…
Melissa | January 17, 2025
In 2024, 73% of B2B marketers and 70% of B2C marketers are using content marketing as…
Melissa | December 20, 2024
In the ever-competitive SaaS (Software as a Service) industry, good copywriting is…
Melissa | December 6, 2024
The global consumer electronics market was valued at $1,068.22 billion in 2022 and…
Melissa | November 29, 2024
In today’s crowded market, you need to stand out. While those already…
Melissa | November 14, 2024
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