Copywriting Services

Big Star Copywriting has been providing high quality copywriting services since 2005. Our professional UK writers know how get to the heart of your brand and write content that resonates with your audience. From regular blogging and social media content, to web copy and product descriptions, we can deliver all the words you need quickly, skilfully and cost-effectively.

Every authority on online marketing agrees: if you want better results, write quality content. And quality is exactly what we’re about.

To find out more about our copywriting services and get a free sample, fill in the form or give us a call on 01803 865025

When you need fast delivery, consistency and accuracy across large volumes of online copy, we’re your first choice.
But what really sets our copywriting services apart is our understanding of how your content can develop the story of your brand.

We can help craft your brand story, then build an effective strategy to tell it through all your online content: your website, your blog and your social media channels. This network of valuable, relevant and engaging content will build a strong online profile for your brand and keep customers coming back to your site.

A UK business approached us seeking an upgrade to the web content on three of their key product pages, selling high-spec Chatbots and IVR services. Their bounce rate was high and they were concerned that the pages were difficult to navigate and failed to showcase their products in the best light. They also needed a fresh take on their content - with the whole in-house team being 'too close' to the product to see it from a new customers' perspective.

We allocated one of our best tech writers to the project, who worked closely with the client to ensure a deep understanding of the products and USPs. The content was carefully structured to take users on a logical, step-by-step journey that aimed to increase engagement and fully explain complex products in lay-person terms. Our SEO experts optimised the page for search after carrying out extensive research to find keywords that carried the right intent. Here's what happened:

Learn from these 5 mistakes before you start email marketing

18th January 2021 • Derryck Strachan

Your inbox competition is fierce. As the world goes online, the maths are simple. More businesses are simply sending more emails to keep their businesses front of mind and their subscribers engaged. Email marketing is still your most solid bridge to your customers. But it can quickly become your weakest link if nobody is reading … Read More

SEO audit tools – a guide to the best

24th December 2020 • Derryck Strachan

If SEO is part of your content strategy, and we guess it is because you are reading this post, then you’ll need to run regular health checks to make sure your site is optimised. Every content marketer ought to know that an optimised website is crucial attracting high quality organic traffic and providing a great … Read More

How to create a buyer persona

15th December 2020 • Kes Cross

Are you worried that you’re not getting the right content in front of the right people at the right moment in their buyer journey? To achieve your content marketing goals you need to be able to use personas to target specific buyer types with tailored content. Enter: the Buyer Persona.

9 ways to INSTANTLY improve any written business communication

30th October 2020 • Derryck Strachan

Whatever sector you’re in and whatever role you play in your company, accurate, effective and compelling written communications are a crucial factor in success. It might be a press release, a new product launch presentation, training materials for sales staff, product descriptions or any customer-facing copy – whatever you’re writing, good copy has the power … Read More

3 reasons you need to stop avoiding customer personas

28th October 2020 • Kes Cross

Know your customer. This is the first rule of content marketing. It’s a rule that most brands don’t follow. But the reasons businesses avoid developing customer personas are not borne out of an individualist streak to break the rules. It’s usually just down to a lack of know-how or the time to invest in working … Read More

How to write effective eCommerce newsletters

27th October 2020 • Derryck Strachan

You’ve worked hard to build your email subscriber list. You’ve probably invested in marketing automation software. But are you worried that you’re wasting time sending newsletters because you’re not seeing the results you hoped you would? Does that sound like you? You and your team are busy running your online shop, fulfilling orders and supporting … Read More

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Strategic copywriting services to set you apart from competitors.

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Ready to get better results from your content? Fill in the form or give us a call on 01803 865025 to find out more.