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Big Star Copywriting

Content Now Blog

Content strategy, digital marketing insights and industry trends

Derryck Strachan
We’re always very interested to know how our work has gone down after the copy has been signed off.  Getting the words right and the tone of voice is one
Derryck | July 6, 2016
Derryck Strachan
Sealing the deal: E-commerce copywriting and the perfect checkout page So you’ve
Derryck | April 30, 2015
Derryck Strachan
We’ve been looking at duplicate content a lot recently, and while it’s
Derryck | February 19, 2015
Derryck Strachan
There’s no denying the fact that there’s a lot of content on
Derryck | February 4, 2015
Derryck Strachan
Words have the power to inform, entertain and persuade. But the words
Derryck | October 16, 2014
Derryck Strachan
by Steve Kellas If you have ever been to one of my
Derryck | July 16, 2012
Derryck Strachan
When I started my career as a copywriter, I received all sorts
Derryck | January 16, 2012
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