Web copywriting

Website copy that gets to the heart of your business and tells your brand story more effectively. We help you find new opportunities to improve your SEO and PPC results through content.

Blog writing

Expert blog content written for engagement and social sharing. We use research tools, creative strategies and years of experience to write content to build your traffic and increase your conversions.

Product descriptions

Unique, optimised product descriptions with persuasive copy that taps in to what your customers want. Rapid delivery in any volume and totally in line with your brand values.
What makes fashion product copywriting effective?

Fashion copywriting: What makes an effective product description?

As with all good writing, fashion copywriting engages the senses...Effective product descriptions can be the key to your success.
Should you outsource your product descriptions?

5 reasons why you should outsource product descriptions to the experts

To sell your products online you need well-written product descriptions. Read on to find out why outsourcing to a product copywriter is a smart move.
Why is content essential for travel businesses?

Why travel businesses should prioritise content

Content production is essential for online travel businesses, and is something that a copywriting agency can help you with.

Identity crisis? 5 questions copywriters ask to find your brand DNA

Five questions a copywriting agency might ask to help you find your brand DNA

The heart of online marketing: Know yourself, know your audience

Online marketing is an interaction between you and your prospective customer. If you were feeling poetic you might call it a dance, but it’s really more like a conversation between a tradesman and a homeowner.

How a copywriter can give your brand a voice

As a person, people recognise you not just by the way you look and dress, but by the way you speak. For a company, it’s no different. That’s where a brand copywriter can help.

What the right web copywriter can reveal to you about your USP

A good web copywriter can find what makes your company special. Finding your USP and your brand story makes your content stand out online.

10 awesome things Google Analytics can tell you about your content

Successful content marketing relies on constant monitoring and adjustment. Here are 10 useful things that Google Analytics can tell you about your content.

Nine copywriting fundamentals for blogging excellence

If you’re not writing blog content that your readers love then you’re wasting your time. Use these copywriting tips to write exceptional content.

10 Must Read Copywriting and Content Creation Books

Big Star Copywriting pick our 10 favourite copywriting books – the perfect starting point for content creators and marketeers everywhere.