Since 2005, our copywriting agency has helped hundreds of businesses with high-quality, brand sensitive content that increases search rankings, builds traffic and improves conversions.
Combining creative, data-driven writing with SEO and social media our team of expert copywriters, editors and analysts delivers solid, sustainable results with a minimum of hassle.
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Some of our clients
“Big Star supported the re-launch of one of our travel brands with site content. A large volume of content was delivered on time and adhered to our brand guidelines. Strong project management skills were demonstrated. I would recommend Big Star as a supplier for similar projects.”
James Barnett, Thomas Cook
“For startups like us, it’s important to be able to rely on your copywriters to get it right the first time. The biggest benefit of working with Big Star was the flexibility that comes with being able to rely on their work, ensuring we were always able to stick to our planned timelines.”
George Rapley, minicabit.
“Big Star Copywriting have been helping us with our content strategy and online marketing since 2011. During that time our search results and traffic have improved significantly.”
Marc Loud, Park Insurance
“Big Star have been writing high quality content on behalf of our clients since 2012. We can rely on them to tackle virtually any subject from complex technology through to entertainment and create engaging, effective pieces in line with our clients’ brand values”
Neil Goddard, Tug Search
“I have worked with Big Star Copywriting for almost two years now and can’t recommend them highly enough. They have provided descriptive content for our websites, implemented different tones of voice for our brands (Hotels4U.com and medhotels.com) and managed high volumes of work – always delivered to deadlines. The team are a pleasure to work with.”
Thomas Lynch, Hotels4U
“Over the past two years, Big Star have helped us deliver a large number of projects for the likes of Qatar Airways and Hertz. Based on the timely and professional manner Derryck and his team have operated in those past two years, I would gladly recommend them to any current or future client of ours.”
Andrew Tonks, RBBi
Five steps to content success
Using research tools and focused consultation, we ensure that you have the right message aimed at the right people in the right places. With conversions always in mind, we develop a strategy that is perfectly aligned with your business goals.
We report back on your key metrics including traffic, conversions and engagement so we can continually improve the campaign and you can assess the ROI effectively.
Our writers are carefully selected for their experience, reliability and sector expertise. We match the right person to each job, ensuring that every piece of content is optimised for search.
We promote your content to your email database and through your social media channels, helping you to build your audience and enhance your presence in the marketplace. We can also help you get backlinks from high authority sites – vital for better search result – and use paid media to promote your content for rapid results.
Our in-house editors check everything before you see it. We can source images and publish the content on your site so the process can eventually be autonomous, with as little impact on your working day as possible.
A strong digital presence across all channels encourages communication, drives up responses and boosts sales. A recent study by Sagence reported that customers who engage with brands across all channels spend 4% more than those that don’t. A large part of this approach is down to publishing content with consistency and regularity – so that … Read More
As a professional writer, it’s easy to feel daunted by writing content marketing blog posts – especially when you have a lot to do. Even if you are given a specific brief, you might still have questions in your mind, such as “will anyone really care about this blog?” or “how am I going to … Read More
The thing about travel in 2016 was that Brits are basically undeterred when it comes to getting away and having a great time. 66% of Brits took holidays in 2016, up from 61% for the previous year. Terrorism and Brexit did not impede the sector Source: World Travel Market Ok, so that’s good news. But … Read More
I’ll let you into a secret: writing scares me. Even though I make my living as a copywriter, writing terrifies the bejesus out of me. Approaching a blank page is the hardest thing I do. It’s harder than crawling under barbed wire, face partially submerged in muddy slurry. Harder than conga-ing around Soho at 10 … Read More
A lot of content marketing campaigns falter because they don’t resonate with their target audience, and are either too generic or impersonal. Creating content just for the sake of it (it’ll almost certainly be boring) is a sure-fire way to alienate your audience and can even create a sense of mistrust. Being personal and human … Read More
There are few roles quite as divisive as The Copywriter. It’s unanimously agreed that quality web content goes a long way to increasing the reputation of a brand, but there remains a distinct lack of agreement within the corporate world on whether there ought to be a role specifically for this purpose. Some CEOs consider … Read More