Web copywriting

Website copy that gets to the heart of your business and tells your brand story more effectively. We help you find new opportunities to improve your SEO and PPC results through content.

Product descriptions

Unique, optimised product descriptions with persuasive copy that taps in to what your customers want. Rapid delivery in any volume and totally in line with your brand values.

Blog writing

Expert blog content written for engagement and social sharing. We use research tools, creative strategies and years of experience to write content to build your traffic and increase your conversions.
13 types of marketing Communications You Should Probably be Using-2

13 types of marketing communications you should probably be using

Guest author Ashley Hastings discusses types of marketing communications and how to write them
What is thin content

What Is Thin Content And Is Your Site Suffering From It?

Google's on a mission to eliminate thin content. What is thin content and how do you avoid being penalised for it?
How to use product copywriting to sell more on Google Shopping

How to use product copywriting to sell more on Google Shopping

One of the fastest growing sources of additional sales is the Google Shopping platform and associated Product Listing Ads. Here we discuss how to create better product copywriting to maximise your sales.

Why a copywriter is just like a plumber (sort of)

You wouldn’t try and do your own plumbing unless you had the expertise, so what makes you think you can be your own copywriter?

7 Steps To Success In Travel Content Marketing

According to figures released by StatisticBrain in 2015, a little over 148million travel bookings are made online every year, or 57% of all travel bookings. How many potential customers are you missing out on by having a mediocre travel content marketing strategy?

Copywriting tips: How to write the perfect travel blog post

According to HubSpot, companies that blog get 55% more website visitors… 57% of all business have acquired a new customer through their company blog. So how can travel companies maximise the impact of their blog posts to get more business?

5 ways to INSTANTLY improve any written business communication

Are your written communication skills good enough? You could enrol in a course or employ a copywriting agency. However, all it takes to dramatically improve your written business communications instantly is a little knowledge and effort. And some tools.

How to create irresistible fashion copywriting that sells

In a world where consumers have virtually unlimited choice regarding what clothes they buy and where they get them from, to have a successful online fashion retail business you need to ensure that everything you do is exceptional. Your clothes, exceptional. Your deals, exceptional. But you also need people to know how exceptional your offering […]

How fashion copywriting can make your products even more desirable

If you’re selling clothes and other fashion items online, then having highly stylish products that people actually want to buy should obviously be high on your list of priorities. But to stand out from the rest you also need to do everything you can to make those products appear as desirable as possible in your […]

How to use brand tone of voice in your fashion copywriting

A common pitfall for fashion brands online is that they fail to capitalise on this brand voice sufficiently in all online areas. They put all the hard work into creating and honing their brand voice on their actual website, but then they pull back and miss the opportunity to further cement their brand image through […]