3 things you need to know to get the most out of your blog

11th March 2014Blogging

Setting up a blog is easy enough, thanks to user-friendly services like WordPress and Blogger. But as with anything there are right and wrong ways to run a blog, and the results you achieve will be in large part due to the content you publish. With that in mind, here are three things to bear … Read More

Blog Writing Basics

19th April 2013Blogging

A regularly updated blog is one of the most powerful online tools a business can use to communicate with its customers, and also has SEO benefits in that it provides your site with regularly updated fresh content. Once you get the hang of it blog writing is also relatively simple and quick to do, and to give you … Read More

Is Blog Copywriting Dead?

6th July 2009Blogging

For many businesses, blog copywriting hasn’t even been born yet, so talk of it’s imminent demise might seem premature in the extreme. For those who already market their companies though blogs and social media the debate is much more relevant. Even such notable blog advocates as Copyblogger and the Guardian are finding it hard to resist the … Read More