Big Star Copywriting

Ecommerce copywriting service

For more sales, engagement and reach

Our ecommerce copywriting service has been helping online retailers of all sizes sell more, increase engagement and improve ranking since 2005.

Our expert ecommerce copywriters understand that good writing can’t take a one-size-fits-all approach. 

Whatever your size, whatever your sector, we can provide high quality, unique product descriptions, product guides and blog articles that are optimised for search and your customers. We specialise in high volume, tight deadline projects so, if you need thousands of product descriptions yesterday, we’re your ideal content partner.

Here are three reasons to choose our ecommerce copywriting service.

Written by qualified, experienced writers

Each of our writers are web copywriting experts with a wealth of experience across different industries.

We can handle projects large & small

No matter how big your E-commerce website is, we can provide fast delivery at scale.

SEO-optimised as standard

All E-commerce content is optimised for your target keywords and aims to target a plethora of related product

Unique ecommerce content and descriptions for sales and SEO

The proliferation of price-matching software means competing on price isn’t feasible for most online retailers. And, if you can’t be the cheapest and your product content is the same as everyone else’s, why should consumers choose you over Amazon or eBay?

Unique product descriptions reinforce your brand’s personality and values will set you apart from the online noise.

Customers have got wise to all the rehashed, robotic content that’s out there. They know the difference between cut-and-paste and a real human being writing just for them. Authentic product description writing, rooted in the experience of the product, build trust and credibility for your brand. And search engines like it, too.

What our clients say

“Big Star completed product copy for our new website. I worked with Derryck who managed the whole process very well, and was very professional and flexible when we had to make some changes to the product lineup. The copy was delivered on time with no fuss. I highly recommend Big Star for your copywriting needs.”
Donal Ryan
Ecommerce Manager, Fleetwood Paints
“Used Big Star for new product descriptions. The quality of the writing was extremely high, sticking perfectly to our brief. Would highly recommend if requiring quality content to be produced.”
Michael Woodhall
Head Of Content, The Hut Group
“I have been personally working with Big Star for over 6 months now, and must say they have been fantastic! The content is excellent, with the tone of voice being on point every time - I couldn't be happier. Plus, they are good for getting content back to you on time - Bonus!”
Ryan Thaker
Ryan Thaker, Marketing Executive, Mattress Next Day

Here's what we can do for you

  • Unique, fully optimised product description writing to boost your SEO efforts
  • Fast delivery, scalable to your monthly, quarterly, seasonal or annual product catalogue updates
  • Persuasive, benefit-driven copy that gets to the heart of what customers really want
  • Longer-form buyers’ guides and FAQs for customers who want to dig deeper
  • Professional, on-brand and on-tone writing that boosts conversions
  • A dedicated Ecommerce copywriter, on hand to answer any questions you have


Quality AND quantity

Our team of talented UK writers can produce convincing, trust-building product descriptions and category pages quickly and in large volumes, any time throughout the year. We can manage the project completely for you, leaving you and your team free to get back to doing what you do best.

A results driven ecommerce copywriting service: case study

We worked with beauty retailer Bellezo to produce over 1,000 unique hair and beauty product descriptions for their website They wanted interesting and unique product copy that would make an impact in their vertical, and they needed it in time for their launch. We were able to deliver on the brief, and help reach its targets.

Here’s what Gary MacDonough, web manager at had to say about working with us:

“Top class. We hired Big Star Copywriting to help us write fun, engaging, unique product descriptions for over 1,000 hair and beauty products. Having unique content on your website is essential for any well implemented SEO strategy, but it is also very time consuming. Big Star helped us achieve our goal to have 100% unique and engaging content across the entire website, and ultimately to become ranked at the top of search engine searches. The results speak for themselves.”

Get in touch

Ready to get measurable results with an Ecommerce copywriter you can rely on? Fill in the form or give us a call on 01803 865025 to find out more.


Phone : 01803 865025

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