Product Description Writing

Since 2005, our product description writing service has helped ecommerce retailers of all sizes sell more, increase engagement and improve ranking.

Our expert writers understand that good product copywriting can't take a one-size-fits-all approach. Product descriptions aren’t just containers waiting to be filled up with content - they’re a golden opportunity for selling and brand-building.

Whatever your size, whatever your sector, we can provide high quality, unique product descriptions that are optimised for search and your customers. We specialise in high volume, tight deadline projects so, if you need thousands of product descriptions yesterday, we're your ideal content partner.

To find out more about our product description writing service, fill in the form or give us a call on 01803 865025

The proliferation of price-matching software means competing on price isn't feasible for most online retailers. And, if you can't be the cheapest and your product content is the same as everyone else's, why should consumers choose you over Amazon or eBay?

Unique product descriptions reinforce your brand's personality and values will set you apart from the online noise.

Customers have got wise to all the rehashed, robotic content that’s out there. They know the difference between cut-and-paste and a real human being writing just for them. Authentic product description writing, rooted in the experience of the product, build trust and credibility for your brand. And search engines like it, too.

We worked with beauty retailer Bellezo to produce over 1,000 unique hair and beauty product descriptions for their website bellezo.com. They wanted interesting and unique product copy that would make an impact in their vertical, and they needed it in time for their launch. We were able to deliver on the brief, and help Bellezo.com reach its targets.

Here’s what Gary MacDonough, web manager at Bellezo.com had to say about working with us:

“Top class. We hired Big Star Copywriting to help us write fun, engaging, unique product descriptions for over 1,000 hair and beauty products. Having unique content on your website is essential for any well implemented SEO strategy, but it is also very time consuming. Big Star helped us achieve our goal to have 100% unique and engaging content across the entire website, and ultimately to become ranked at the top of search engine searches. The results speak for themselves.”

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Results driven product description service: a case study

Ready to get measurable results from your product descriptions? Fill in the form or give us a call on 01803 865025 to find out more.