Google has announced their disapproval of pop-up ads on mobile sites promoting apps. So what other ways are there to draw people to your app?
Is The Home Page Really Dead?
Ever since the first search engines roamed the web, people have been discovering internal pages first. But the home page has continued to fulfil a vital role in being the place where many do make first contact.
Why your SEO copywriting should give away ideas for free
Ideas that spread, win. And with all the channels available to you to create opportunities for your business, it’s time to stop hoarding your ideas and time to start sharing them with the world.
5 Things Customers Don’t Want
There are some things people want when looking at content on a website, and some they definitely don’t. In order to be a good web copywriter you need to know the difference.
Google’s Matt Cutts Addresses ‘Misconceptions in the SEO Industry’
From time to time Google’s own Head of Webspam Matt Cutts shares what he knows with webmasters and SEO copywriters, and this month he’s addressed the question ‘What are some common misconceptions in the SEO industry’.
SEO and Google’s Penguin 2.0 – How to Avoid Getting Bitten
If you’ve been taking SEO shortcuts to get ahead, here are three proactive ways to improve your rankings and ensure your site doesn’t get picked up by ‘the Penguin’.
What You Need to Know About Video and SEO Copywriting
Video can be an effective marketing tool, but as with any online content, how do you make sure your video stands out from the crowd? The answer is, of course, SEO copywriting.
Content marketing techniques for SEO copywriting
If you’re seeking fresh inspiration for your SEO copywriting try tapping into techniques used by content marketers. Like SEO, Content Marketing is a potent form of business marketing. It specifically involves creating relevant, useful information to attract and maintain a clearly defined target audience. It is not an overt sales pitch like a traditional advertisement but aims to [...]
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