How to detect plagiarism of your online copy

We’ve been looking at duplicate content a lot recently, and while it’s important that you yourself don’t use content that has been published elsewhere on the web, it’s also essential to ensure that other people aren’t using your content which you have spent time/ money creating. This week we’re looking at online plagiarism and what […]

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5 great duplicate content checkers for businesses and copywriting agencies

Recently we blogged about duplicate content and why it’s bad for your website and your content marketing strategy. So, assuming that duplicate content is something that you want to avoid, how do you go about identifying it? Here we look at some of the best duplicate content checkers available.

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Duplicate content: What it is, why it’s bad and how to avoid it

There’s no denying the fact that there’s a lot of content on the web, and inevitably at least some of it is going to be similar to content elsewhere. But there’s a world of difference between similar content and duplicate content. In this special post we examine what duplicate content is, why it’s bad for […]

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Five Steps to content marketing excellence

For many businesses, the success of their online efforts is closely tied to the success of their content marketing strategy. As a copywriting agency this is something that we have a substantial amount of experience in, so we wanted to share with you these five quick steps that you can take to achieve content marketing […]

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What makes good e-commerce content great?

What does great e-commerce content look like?

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Sources of inspiration: Where to find original ideas for your online content

Sources of inspiration: Where to find original ideas for your online content If you’re going to keep people (and the search engines) interested in your website then you need to create a constant flow of content. But it can’t just be any old content, and the following types may do you more harm than good: […]

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Fashion copywriting: What makes an effective product description?

Fashion copywriting: What makes a product description ‘sizzle’?

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5 reasons why you should outsource product descriptions to the experts

Find out why outsourcing your product descriptions to an expert product copywriter might be your smartest move yet.

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Why travel businesses should prioritise content

Copywriting agencies can help online travel firms with essential content production

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Identity crisis? 5 questions copywriters ask to find your brand DNA

Five questions a copywriting agency might ask to help you find your brand DNA

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