Looking for high-quality legal copywriting?
We know how to turn dense or technical legal subjects into accessible, customer-facing copy for your website, blog or social media.
We'll help you convert readers into leads while maintaining total consistency with your brand.
Get in touch
Legal copywriting that’s authoritative, readable and human.
Legal copywriting without the legalese.
We’ll help your law practice find its voice online.
We’re not lawyers, but we have over a decade's experience creating clear and informative copy that helps you win new clients and to keep your existing ones.
The choice of law firms nationwide.
Since 2005, we've worked as a legal copywriter for dozens of law firms from every part of the industry.
Our clients include Co-Operative Legal Services, IBB Law, 1st Claims, BCL Legal, Claims 4U, MASS Training, Injury Lawyers 4U, Riverview Law, Serious Injury Law, Work Accident Solicitors, Lawscape, James Burfield and several others.
“"Derryck and his team were very professional in their approach to this project. The web content was delivered on time and any amendments required were dealt with quickly. I can recommend Big Star Copywriting for your content generation projects.”
Digital Marketing Executive, IBB Law.
The case for using us is strong.
You want new clients? Our content can attract them.
Few legal firms have the in-house resources for copywriting. Yet good content is absolutely essential to content marketing.
Online is a massive growth area for legal firms. And what really works is good quality content that people actually want to read.
Guides, blogs, news stories, press releases and sales pages that offer useful legal knowledge with a link to your services can have a major impact, bringing you new clients for an affordable outlay.
Everyone does what they’re best at.
If you’re busy earning fees, you hardly have time to stay on top of questions like…
- How will changes to Google's algorithm affect our site?
- What keywords will bring us the best results?
- What subjects should we be blogging about?
- How can we turn complex legal issues into accessible guides for consumers?
- How can we come up with stories to turn into press releases?
- Do we need a content strategy?
It’s our job to provide answers to those questions and give you clear, actionable advice on content marketing.
We turn clicks into conversations.
Words that people want to share.
Our legal copywriting delivers content that’s easy to understand for non-lawyers, but still has enough authority to appeal to your fellow professionals.
Our legal copywriters carry out extensive research before each project to ensure our text is accurate.
We also make sure your articles, web content, blogs and press releases are all written in a distinctive tone of voice, which can be as formal or as informal as you like.
And if you don't know what your tone of voice should be, we can help with that too.
Always up to date.
For legal copywriting, quality, frequency and relevancy all count. Our legal writers ensure that they stay up to date with developments, tracking online sources for recent news stories so that they can be certain that their copy is always fresh.
Producing original copy on a regular basis reinforces your authority. By making it interesting and informative we can make sure your clients are actively engaged, and keep returning to your site as their primary source of information.
A few of our legal copywriting clients…
West London's leading law firm required 50 pages of new, optimised web copy for their rebranded website.
This highly regarded national firm of employment law and health and safety consultants needed a series of new brochures and extensive work on their web copywriting, including comprehensive keyword research. too.
This highly respected organisation delivers top level training for the legal profession. We write articles on their behalf for publication through a variety of outlets extolling the virtues of CPD, in-house and specialist legal training.
For several years, we produced both articles and press releases on a monthly basis, on topics such as MRSA, vibration white finger, mesothelioma, accident claims and trips and slips. Content was distributed online and as printed press releases to media outlets.
Give our services a trial…