Email copywriting

The right email copywriting can ensure your emails cut through inbox clutter, engage your customers and ultimately drive sales. Email marketing is still a powerful and effective way to reach your customers. Whatever your aim, we’ve got the subject lines and content to achieve it.

We know how to tailor our writing for sales-funnel techniques using email as a primary channel. We can also take a softer approach, writing engaging, valuable newsletter content to enhance loyalty and build market share. Whether you're just embarking on email marketing or want to improve the results of your existing strategy, we'll start wherever you are.

To find out more about our email copywriting service, fill in the form or give us a call on 01803 865025

Should I accept guest blog posts on my site?

11th September 2020 • Eowyn

This question is one of the hardy perennials in the content marketing herbaceous border. This year is no different. Marketers, SEO ninjas and blog copywriters are always digging deep to find answers on the best inbound marketing strategies. And when it comes to whether you should still accept guest posts on your site, the answer … Read More

Food & Drink Content Marketing – 4 Essentials For Success

28th August 2020 • Derryck Strachan

“Tell me what you eat, and I will tell you who you are” Jean Anthelme Brillat-Savarin I’m into food and drink. It’s no secret. I spend most of my time thinking what I’m going to have for my next meal. I’ve got a side hustle running a hipster catering company called More Gravy, I ran … Read More

How to Turn Your ‘About’ Page Into a Lead Generator

25th August 2020 • Derryck Strachan

“If people like you they will listen to you, but if they trust you, they’ll do business with you” – Zig Ziglar When was the last time you reviewed your website About page? If the answer is closer to ‘last year’ than ‘last week’, you’re not alone. Along with the Contact page, About is one … Read More

What’s The Perfect Product Description Length?

31st July 2020 • Derryck Strachan

“The reason it seems that price is all your customers care about is that you haven’t given them anything else to care about.” – Seth Godin Product descriptions are the cornerstone of your ecommerce store. Done well, they can increase sales, improve your organic traffic and even reduce return rates. But what exactly does a … Read More

How Can I Tell If I Need More Content On My Site?

20th July 2020 • Derryck Strachan

“Great content is the best sales tool in the world.” – Marcus Sheridan Industry gurus are constantly waxing lyrical about the importance of content. It’s the king (Bill Gates). It’s the kingdom (Lee Odden). It’s the lifeblood of your marketing strategy (Neil Patel). If you own a website, you already know all this. But are … Read More

Brand Tone of Voice (and why consistency is everything)

26th June 2020 • Derryck Strachan

“Your brand is a story unfolding across all customer touch points.” – Jonah Sachs You already know that your brand needs a strong tone of voice in order to stand out. This voice should be one which distinctively ‘sounds like’ your company – and you alone. It should also constantly reinforce your unique selling propositions … Read More

Email copywriting

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