Email copywriting

The right email copywriting can ensure your emails cut through inbox clutter, engage your customers and ultimately drive sales. Email marketing is still a powerful and effective way to reach your customers. Whatever your aim, we’ve got the subject lines and content to achieve it.

We know how to tailor our writing for sales-funnel techniques using email as a primary channel. We can also take a softer approach, writing engaging, valuable newsletter content to enhance loyalty and build market share. Whether you're just embarking on email marketing or want to improve the results of your existing strategy, we'll start wherever you are.

To find out more about our email copywriting service, fill in the form or give us a call on 01803 865025

9 ways to INSTANTLY improve any written business communication

30th October 2020 • Derryck Strachan

Whatever sector you’re in and whatever role you play in your company, accurate, effective and compelling written communications are a crucial factor in success. It might be a press release, a new product launch presentation, training materials for sales staff, product descriptions or any customer-facing copy – whatever you’re writing, good copy has the power … Read More

3 reasons you need to stop avoiding customer personas

28th October 2020 • Kes Cross

Know your customer. This is the first rule of content marketing. It’s a rule that most brands don’t follow. But the reasons businesses avoid developing customer personas are not borne out of an individualist streak to break the rules. It’s usually just down to a lack of know-how or the time to invest in working … Read More

How to write effective eCommerce newsletters

27th October 2020 • Derryck Strachan

You’ve worked hard to build your email subscriber list. You’ve probably invested in marketing automation software. But are you worried that you’re wasting time sending newsletters because you’re not seeing the results you hoped you would? Does that sound like you? You and your team are busy running your online shop, fulfilling orders and supporting … Read More

How to request a guest post

2nd October 2020 • Derryck Strachan

As a website owner, you’ll know that you need written content. And lots of it. Because a website without the right words is just a silent movie. Don’t get us wrong. We’re big fans of the old black and whites. But we’re doing the day job here. Words are our thing. It’s the words on … Read More

Should I accept guest blog posts on my site?

11th September 2020 • Eowyn

This question is one of the hardy perennials in the content marketing herbaceous border. This year is no different. Marketers, SEO ninjas and blog copywriters are always digging deep to find answers on the best inbound marketing strategies. And when it comes to whether you should still accept guest posts on your site, the answer … Read More

Food & Drink Content Marketing – 4 Essentials For Success

28th August 2020 • Derryck Strachan

“Tell me what you eat, and I will tell you who you are” Jean Anthelme Brillat-Savarin I’m into food and drink. It’s no secret. I spend most of my time thinking what I’m going to have for my next meal. I’ve got a side hustle running a hipster catering company called More Gravy, I ran … Read More

Email copywriting

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